Sunday, March 29, 2015

Which MLM Lead System? #5 Branding Yourself As A Leader

By Andy G Smith


Any Internet Marketer will tell you that you need to spend both time and money to learn how to market online, especially with such a wide range of strategies and techniques available today. As an Internet Network Marketer I have spent a huge amount of time and money learning a range of marketing strategies to promote my MLM business on the Internet. Some of the courses that I have purchased have represented amazing value for money and others have provided little, if any value at all! My advice is to be careful where you spend your time and hard earned money!

When you enrol in a Network Marketing company, you join a very competitive arena. There are in excess of 60 million people involved in the industry worldwide and there are tens, if not hundreds of thousands of reps in most companies. Therefore you are trying to sell products that lots of other people are selling and you are promoting a business where millions of people have something similar to offer! I am not trying to scare you, but I wanted you to be aware of the magnitude of the task ahead of you!

The good news is that there are many different strategies that you can use to drive traffic into your marketing funnel. You may choose free methods such as content marketing, or social media marketing, or you may choose to invest money into your promotion, using PPC or Solo Ads. As with anything there is a right and wrong way how to use each of these methods so you will still need to get training to succeed, regardless of which MLM Lead System you choose to use!

With this in mind, positioning yourself as a leader is not about knowing everything to do with Network Marketing. It is about demonstrating that you are moving forward, regardless of your starting point. You need to show people that you are investing time and effort to improve your situation and you are willing to share what you learn with anyone who will listen! That is how you position yourself as a leader. Some people will choose to follow you and others will choose not to. That is up to them and not you!

No traffic means no list, which means no commissions! The best MLM Lead Systems do all of the above, as well as providing training and support on how to drive highly qualified, laser targeted traffic into your sales funnel. What could be better than that?

The major advantage of using a prospecting system is that you can generate front end income to cover your costs and to fund your marketing efforts. You don't necessarily need to enrol people into your primary business to build your marketing budget because you can promote additional products and services through you sales funnel. I have spoken previously about how to add value to your subscribers by recommending useful products and services and these affiliate products will pay you commissions for sales you generate. And Voila, you have your marketing budget to reinvest and increase cashflow in your business! Remember that information about your business will only be received by your subscribers once you have demonstrated your value and you can do this by recommending products and services that actually benefit network marketers, increasing cashflow in the process!




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